OPPO Kenya has responded after influencers took to social media, accusing the smartphone company of failing to compensate them for their work on the Reno12 Series campaign.
In a press statement seen by Citymirror dated February 10, OPPO clarified that it had taken legal action against the marketing agency responsible for handling the agreements, deliverables, and payments to the influencers.
The company explained that influencers were to receive an initial 50% payment before the campaign began, with the remaining amount paid after delivering their content. OPPO noted that it had fulfilled both payments to the agency in charge of the campaign.
“OPPO Kenya made an initial 50% down payment to the agency to facilitate the influencers and remitted the final 50% payment upon completion of work, which was done on the 25th of October 2024,” the statement read.
Despite not having direct contracts with the influencers, OPPO expressed concern for their situation and offered legal assistance to help them recover their payments from the agency. However, the company noted that none of the affected influencers had taken up the offer yet.
Since Kenyan law does not allow OPPO to sue the agency on behalf of the influencers, the company reported that it had instead taken legal action against the agency for defamation and brand damage. Additionally, OPPO issued a formal demand letter to the agency, urging them to settle the outstanding payments.
In its statement, OPPO reaffirmed its commitment to supporting influencers and ensuring their rights are upheld.
“OPPO Kenya does not condone the frustrations that the influencers engaged in the Reno12 Series campaign are experiencing. OPPO Kenya is fully committed to supporting any of the influencers affected by the current situation,” the company stated.
The smartphone brand also emphasized the importance of fair compensation and ethical business practices, reiterating its dedication to fostering positive and respectful collaborations with influencers and creatives in Kenya.
